Travel & EventsSimple automationOne job done end to end in a single path: a trigger, then a short fixed sequence of actions across 2–3 apps (a reminder flow, form to CRM, a scheduled report). Simple automations are usually live within days.

Paid registrations get a QR ticket and an invoice in a minute

For: Organizer of industry conferences and trade days

Typical impact

Tickets and invoices in under 1 min

When a registration payment clears, the attendee gets a QR ticket for their pass type by email with venue and agenda links. In the same run a tax invoice with company name, VAT number and PO reference is issued and sent to the billing contact.

Typical results

≈5 hrs/wk

Finance time on invoices saved in registration season

≈75%

Fewer invoice correction requests

1 run

Ticket, invoice and billing email from one payment

Figures reflect typical results for this kind of automation.

The challenge

Corporate attendees pay at checkout but need a proper tax invoice with their company details and purchase order number before their finance team processes the expense. Invoices are issued in weekly batches by copying details from registrations, which takes about 6 hours a week in peak season. Tickets and invoices arrive days apart, and wrong VAT numbers mean reissues.

Before and after

Before With the automation

Hours a week issuing invoices in registration season

−92%
6 hrs
0.5 hrs

Days from payment to tax invoice

−100%
4 days
0 days

Invoice correction requests per event

−76%
25 requests
6 requests

The automation

When a payment clears on the event's checkout page, Make generates a QR ticket for the attendee's pass type, such as full conference, single day or exhibition only. The ticket is emailed with links to the venue page and agenda. In the same run, a tax invoice is issued in the accounting software with the company name, VAT number and purchase order reference, sent to the billing contact the attendee entered and linked to the registration record.

How it works

  1. 01

    Payment clears at checkout

    The event's checkout page confirms the payment, and Make receives the attendee, pass type, company, VAT number and PO reference.

  2. 02

    QR ticket generated

    A QR ticket is created for the attendee's pass type, such as full conference, single day or exhibition only.

  3. 03

    Ticket emailed with links

    The attendee gets the ticket by email with links to the venue page and the agenda.

  4. 04

    Tax invoice issued

    In the same run, a tax invoice is created in the accounting software with the company name, VAT number and purchase order reference.

  5. 05

    Invoice to the billing contact

    The invoice goes to the billing contact the attendee entered, and its number is saved on the registration record.

Starts from

  • Cleared registration payment

Delivers

  • QR ticket by email
  • Tax invoice with VAT and PO
  • Invoice to billing contact

The impact

Attendees have their ticket and invoice within a minute of paying, so corporate expense claims are not held up. Finance saves about 5 hours a week during registration season, invoice correction requests fall from about 25 to 6 per event, and every registration has a matching invoice number.

Questions about this automation

Which checkout and accounting tools does this work with?

Most event checkout pages and payment providers, such as Stripe or a local card processor, can send a notice when a payment clears. On the other side, it works with accounting software that issues invoices through an API, such as QuickBooks, Xero or a local invoicing service. Make connects the two.

What if one person pays for a group of colleagues?

Each attendee in the order gets their own QR ticket by email, while a single invoice for the full order goes to the billing contact with every attendee's name and pass type listed. The organizer can change a name before the event, and only that ticket is reissued.

What does finance need to sign off before registration opens?

Finance confirms the invoice wording, the numbering series and how VAT is shown for each pass type. The organizer provides access to the checkout page, the accounting software and the email account tickets are sent from. Simple automations like this are usually live within days, and a few test purchases confirm tickets and invoices before registration opens.

Travel & Events

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