CommerceComplex automationSeveral jobs working together: multi-stage pipelines with state, branching on rules or AI decisions, approvals or escalations, 4+ systems, AI agents that act, or reconciliation across sources. Usually rolled out in stages.

An AI inbox that answers "where is my order?" before you blink

For: Online home-goods store

Typical impact

First reply in seconds, 24/7

An AI agent reads every incoming email and chat, answers order-status, returns and product questions instantly from live store data, and hands the rest to the team neatly triaged and summarized.

Typical results

Under 1 min

median first response, down from 9 hours

24/7

instant answers from live store data

~2/3

of tickets resolved with no human

+2 pts

CSAT once live

Figures reflect typical results for this kind of automation.

The challenge

Support drowned in repetitive questions — mostly "where is my order?". Customers waited hours for answers the system already knew, and the two-person team had no capacity left for cases that genuinely needed care.

Before and after

Before With the automation

Median first response time

−99%
540 min
1 min

Tickets needing a human

−62%
100%
38%

CSAT score

+2%
88 pts
90 pts

The automation

We connected the store, shipping carriers and helpdesk to an AI agent. It identifies the customer, pulls their live order and tracking status, and resolves WISMO, return-policy and product questions instantly in the brand's tone. Unresolved cases are categorized, prioritized and summarized before landing in the team queue.

How it works

  1. 01

    Message arrives

    Email or chat, day or night — every incoming message is read by the AI agent.

  2. 02

    Customer identified

    The agent matches the sender to their live order and tracking data.

  3. 03

    Instant resolution

    Order-status, return-policy and product questions get an immediate answer in the brand's tone.

  4. 04

    The rest is triaged

    Unresolved cases are categorized, prioritized and summarized before reaching the team queue.

  5. 05

    The team handles what matters

    Two people now spend their day on genuinely complex cases — not copy-pasting tracking links.

Starts from

  • Email & chat
  • Order data

Delivers

  • Instant answers
  • Tracking updates
  • Human handoff

The impact

Median first response dropped from nine hours to under a minute, and only about a third of tickets now need a human. CSAT rose two points, and the team spends its day on genuinely complex cases instead of copy-pasting tracking links.

Questions about this automation

How does the AI agent know where an order is?

It matches the sender's email address, phone number or order number to the store's order records, then pulls the latest carrier tracking status. The reply states the actual stage and the expected delivery date. When no matching order is found, the agent asks one short question to identify the customer before answering.

Which questions does the agent leave to the team?

Anything outside its approved topics, such as damaged goods, payment disputes, complaints or angry messages, goes to the team queue. Each handed-off case arrives with a category, a priority and a short summary of the conversation and the order, so the person picking it up does not need to reread the thread.

Can we control the agent's tone and what it is allowed to say?

Yes. The agent works from a written tone guide, the store's policies and an approved list of topics it may answer. It never invents discounts or policy exceptions, and its replies can be reviewed by the team during the first weeks. This is a multi-step build, usually rolled out in stages.

Commerce

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